Take most of what you hear, with a grain of salt. You never know where a person is in their journey. Your pace, even if you feel that it's a snail's pace, is meant to create the foundation of your business.
Emails, SMS, Captions, and Product Descriptions all have the ability to either entice or repel the reader. Hopefully, your intent is to entice. Simply describing the product or service is not enough. Your words must be curated in a way that answers the readers questions, explains what the product or service is, and finishes with how it transforms their life.