I've had the pleasure of being interviewed, on several occasions, by some of the most amazing up and coming journalists, podcast hosts, and black owned businesses. These stories detail the journey of Black Storehouse, and Sonya, Your Social Media Coach, from the brand's inception, to present date, and beyond.
Emails, SMS, Captions, and Product Descriptions all have the ability to either entice or repel the reader. Hopefully, your intent is to entice. Simply describing the product or service is not enough. Your words must be curated in a way that answers the readers questions, explains what the product or service is, and finishes with how it transforms their life.